THE CELEBRITY OR VIRAL INFLUENCER YOU CHOOSE WILL POST A SWEEPSTAKES ON THEIR INSTAGRAM FEED & STORIES. IN ORDER FOR THEIR FOLLOWERS TO WIN THE SPECIFIED PRIZE-THEY MUST FOLLOW THE SPONSOR (YOU) WHO IS ON THE FOLLOW LIST. THIS IMMEDIATELY BRINGS ORGANIC Rapid Exposure TO YOUR BRAND/BUSINESS. UNLIKE TRADITIONAL SINGLE SHOUTOUT ADVERTISEMENT WITH CELEBRITIES AND INFLUENCERS, WITH THIS METHOD YOU ARE ABLE TO RETARGET THE PEOPLE COMING YOUR WAY.